santa's big break
With millions of products, delivery to your door, and so many ways to pay, you can get everything you need to celebrate the fesitve season from takealot.com. So much so, that even Santa can take a holiday. Takealot are so sorted, that Santa could take a holiday. So we gave him one.
This campaign rolled out over a 3 month period and included a launch ad, product ad, and myth busters.
launch tv ad
Following the main ad, we created a series of shorts that showed Santa enjoying his holiday in South Africa. But he just couldn't let go of his responsibilities and kept checking in on Takealot.com - who were, of course, fine without him.