creative strategy . creative direction . copywriting . branding . advertising . public speaking

In winter, South Africans love complaining about the cold. Even though it's not that cold. Instead of complaining, buy everything you need to Make Winter Great Again from Takealot.com, SA's largest online store. On radio we parodied Mr. Trump and on social we used online videos where key products campaigned to be bought. But obviously products can't talk - or humans can't understand them - so we translated their noises using subtitles.